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Reduce Premature Skin Ageing

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Reduce Premature Skin Aging Reduce Premature Skin Ageing
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Reduce Premature Skin Ageing

Before taking care of our skin it is really important to understand skin ageing and it’s causes. The structure of the skin is changing as we age and fine lines and wrinkles develop. As we get older the substances that are responsible for keeping our skin firm decrease.
Those substances include collagen, elastin and Hyaluronic Acid. Those important ingredients are required to provide tensile strength, elasticity and hydration to the skin.

Causes of skin ageing can be divided into two groups: 

  • Internal factors (biological skin ageing)
  • External factors start to affect the way skin looks (environmental factors – for example sun exposure)

Read our article “Causes of Skin Ageing” here

The three key signs of ageing: fine lines and wrinklessagging skin and a loss of volume and a loss of elasticity and deep wrinkles.

A holistic approach to our daily lifestyle and skincare routine can help to prevent premature skin ageing and reduce the visible signs of skin ageing.

Lifestyle and skin ageing

As oxidative stress is the primary external cause of skin ageing, lifestyle changes should focus on minimising its effects. There is extensive evidence indicating that oxidative stress induced by reactive oxygen species plays an important role in the process of human skin ageing. The oxidative damage from these exogenous sources can impair skin structure and function, leading to the phenotypic features of extrinsic skin ageing.


If you want healthy skin, the old adage ‘you are what you eat’ has never been truer. A healthy diet, rich in fruits and vegetables, will ensure an intake of antioxidants that can help to limit the damaging effects of free radicals on the skin. As much variety as possible should be included, but some foods are known to be particularly high in antioxidants and might even have a skin-protecting effect: apricots, carrots, other orange and yellow fruit and vegetables, blueberries, leafy green vegetables, bell peppers, beans, tomatoes and other pulses, oily fish (such as salmon) and nuts.


Smoking accelerates ageing remarkably, reducing elasticity and causing dullness. Nicotine, other chemicals in cigarettes, smoking behaviors and other factors may contribute to wrinkles and premature ageing of the skin: Nicotine causes blood vessels to narrow, reducing oxygen flow and nutrients to skin cells.

Skin care

Everyone has a favourite face cream or treatment but beautiful skin starts with nourishment from within. Older cells are constantly shed and replaced by younger ones and a steady supply of key nutrients is essential to support this rapid growth. A good skincare routine is an essential part of a holistic approach to treating all signs of ageing: wrinkles, fine lines, loss of elasticity and related conditions such as age-induced dryness or sensitive ageing skin.

If your skin is in good condition, good daily skin care will ensure it stays in condition. If not, a consistent routine can help to improve it. A basic skincare routine should consist of basic steps. 


Cleansing your face in the morning (and evening too) is one of the most important steps. This is the most basic part of a correct skincare routine. Morning cleansing removes dirt, sweat, microbes and pollution from the surface of the skin, as well as creating a clean base to then apply further products. Gentle, but effective Nimue AI Cleansing Cream gently removes makeup and all impurities, while gently exfoliates, smoothes the skin and regenerates and strengthens the protective barrier. This cleanser provides a visible improvement in the appearance of the skin, illuminates and adds radiance.

Nimue Ai Age Intelligent Cleansing Cream

Skin care products

Care to replenish and hydrate skin with products that address your primary ageing concern. Nimue AI Age Intelligent Face serum has been specially formulated to address the first signs of skin ageing such as fine lines and wrinkles. The advanced formula is rich in active ingredients to reduce the effects of ageing caused by lifestyle and the environment.

Nimue ai Age Intelligent Face Serum


Nimue Ai Age Intelligent Day Face Cream slows down the ageing process and provides a younger look. It contains a complex of intelligent active substances based on the OMICS science, as well as ingredients with proven anti-ageing properties, which are delivered to the deeper layers of the skin by a unique transport system.

Nimue Ai Age Intelligent Day Cream

Nimue AI Night Cream addresses sagging skin and a loss of volume by plumping up deep wrinkles and redefining facial contours for a lifting effect. Apply on your skin to improve the colour and add extra shine. This evening face cream adds vitality to dull and tired skin.

Nimue Ai Intelligent Night Cream

Skin protection

Protecting skin from the sun’s rays, even on cloudy days, is the most important step in preventing premature skin ageing. Add SPF cream to your daily skin routine and slow down the ageing process of your skin. Nimue Sun-C SPF50 not only protects against damaging UVA and UVB rays, but it also shields skin from blue light.

Environmental Shield SPF50 - Nimue spf50


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